NOW FOODS

Feel good spending less campagin

NOW, a manufacturer of natural products, vitamins, minerals, and supplements, partnered with HD to launch a fully-integrated national brand campaign to create a brand story that reintroduces NOW as a high-quality VMS brand at an affordable price. The campaign, which includes video, radio, print, digital, social, and OOH elements, is designed to demonstrate what good health and savings feel like with a joyful and vibrant approach that sets NOW apart from other health and wellness brands.

Role - Creative Director
Agency - Hanson Dodge
Production house - WR2 Production

Environmental
Print
a display of bottles of pills and pills
a display of bottles of pills and pills
a display case with a display of various bottles of liquid
a display case with a display of various bottles of liquid
a display of various types of products on display
a display of various types of products on display
In-Store POP Displays
Digital + Social Media